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Why ‘Principled’ Selling?

March 18, 2013

Finding your ‘North’ I’ve always admired the work of Dr Stephen Covey. His books sold by the million’s and his events were always sold out. I last saw him speak in London a year or so before his death in 2012. As he stood there centre stage as usual, softly spoken but with huge charisma [...]

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Principled Selling interview wins readers award

January 30, 2013

  Listen to David Tovey’s RainToday.com podcast

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Stop it with the self-promotion

September 27, 2012

Stop it with the self-promotion: put your customers first by SONJA JEFFERSON of Valuable Content Ltd If there’s one thing I’ve learned about marketing over the years it is this. As proud as you may be of your company / product / service, you should know that your customers or clients are definitely not as interested as [...]

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Principled Selling article appears on ‘Real Business’

August 23, 2012

Salespeople don’t have the best reputation, do they? But times have changed and selling can be a comfortable experience for seller and buyer alike – if you do it right.

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The salesman’s glossary

August 17, 2012

                       

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